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Summer Coleman Designs
graphic design + strategy + art
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Taylor Electric Company
Date
2020
Location
Chicago
Project type
Centennial Brand Identity
Designed the commemorative identity celebrating Taylor Electric Company's 100th anniversary. The mark honors the company's century-long legacy while modernizing its visual presence through a refined graphic system that integrates the existing logo with bold typography and a timeless color palette. The identity was applied across anniversary marketing, promotional materials, and corporate communications.
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